Bottom Line

Scope

The Bottom Line aims to provide an exciting mix of practitioner and academic work, focusing on the latest developments in information management and the value of information. The journal is particularly interested in research articles that focus on issues such as processes, skills requirements, managerial performance and governance, in relation to the use of information and extraction of value from it, in business functions such as: Strategy Marketing and sales Finance Human resources Research and development Operations Information technology Logistics and distribution and in business activities such as: Development of insight from information Delivery of strategy Management of campaigns, projects, programmes and change Mergers and acquisitions Risk management Innovation in products, markets, services and business models, whether by suppliers or users Market and ecosystem development Human resources recruitment, development and retention, including talent management Organisation of information management Internal and external communication Use of advanced technologies and managerial approaches e.g. artificial intelligence and machine learning, Internet of things, augmented/virtual reality, robotics, cloud computing, platforms Digital business and transformation Knowledge management Information trading Insight development, management and application Management of ethics and trust.